Leveraging technology isnt just a trendy buzzword in marketing and sales anymore; its the backbone of success. Think about it: gone are the days of cold-calling random numbers from the phone book. Today, sophisticated tools empower us to connect with potential clients in a more targeted, personalized, and ultimately, more human way.
Lead generation has been completely revolutionized. Instead of casting a wide net and hoping for the best, we can now use data analytics to identify ideal customer profiles. Platforms like LinkedIn Sales Navigator allow us to pinpoint prospects based on their industry, job title, company size, and even their engagement with specific content. This targeted approach means were not wasting time chasing leads that are unlikely to convert. Were focusing our energy on those who are genuinely interested in what we have to offer.
Furthermore, marketing automation tools help nurture these leads, guiding them through the sales funnel with personalized email campaigns, targeted content offers, and timely follow-ups. Imagine sending a tailored email sequence that addresses a prospects specific pain points, offering valuable resources, and building a relationship before a sales rep even makes contact. Thats the power of leveraging technology.
Client management, too, benefits immensely from technological advancements. CRM systems (Customer Relationship Management) are no longer just databases for contact information. Theyre powerful tools for tracking interactions, managing pipelines, and gaining valuable insights into customer behavior. Imagine having a 360-degree view of every client interaction, from initial contact to post-sale support. This allows for personalized communication, proactive problem-solving, and ultimately, stronger client relationships.
However, its crucial to remember that technology is just a tool. Its the human element that truly makes the difference. While automation can handle repetitive tasks and provide valuable insights, its the human touch – the ability to empathize, build rapport, and understand individual needs – that closes deals and fosters long-term loyalty.
In conclusion, leveraging technology for lead generation and client management is no longer optional; its essential. By embracing the right tools and combining them with human expertise, marketing and sales teams can achieve unprecedented levels of efficiency, personalization, and ultimately, success.
Building strong relationships with architects, designers, and contractors is absolutely essential for success in marketing and sales, especially in industries like building materials, interior design, or construction. Its not just about selling a product; its about becoming a trusted partner. Think of it like this: youre not just offering bricks, youre offering solutions.
Architects, designers, and contractors are the gatekeepers to your target market. Theyre the ones specifying products, influencing decisions, and ultimately, choosing what gets used in projects. A strong relationship with them can open doors to a steady stream of business and invaluable word-of-mouth referrals.
So, how do you build these relationships? First, understand their needs. Dont just pitch your product; listen to their challenges. Are they looking for sustainable materials? Cost-effective solutions? Innovative designs? Tailor your approach to address their specific pain points.
Next, provide real value. Offer continuing education courses, lunch-and-learns, or factory tours. Share industry insights and trends. Become a resource they can rely on, even if it doesnt immediately lead to a sale. This demonstrates your commitment and builds trust.
Regular communication is key. Stay in touch, but dont bombard them with constant sales pitches. Personalized emails, handwritten notes, or casual check-in calls can go a long way. Remember, its about fostering a genuine connection.
Finally, be responsive and reliable. If an architect has a question or needs a sample, respond promptly and efficiently. If a contractor needs a last-minute delivery, go the extra mile. Building trust takes time and consistent effort, but the payoff is well worth it.
In the competitive world of marketing and sales, strong relationships with architects, designers, and contractors are invaluable assets. They can transform your business from a vendor to a valued partner, ultimately leading to long-term success.
Construction is a tangible industry. Bricks and mortar, steel and glass – you can see and touch the results. Marketing, however, often feels less concrete. But for construction companies, a solid content marketing strategy can be the bedrock of success, building brand awareness and generating leads just as effectively as a skilled crew raises a skyscraper.
Forget the hard sell. Todays construction clients, whether theyre developers, architects, or homeowners, are looking for expertise and trust. Content marketing provides the perfect platform to showcase both. Think beyond simple advertising and consider what your target audience actually wants to know. Are they grappling with complex permitting processes? Unsure about sustainable building materials? Confused by the different types of foundations? Answer these questions through informative blog posts, engaging videos, and detailed case studies.
For example, a blog post explaining the benefits of prefabricated construction can position your company as an innovator. A time-lapse video showcasing a recent project highlights your teams efficiency and skill. Case studies demonstrating successful project completion under budget and on time build credibility and trust.
Visual content is king in construction. High-quality photos and videos of completed projects, ongoing work, and even your team in action can be incredibly effective. Think drone footage showcasing the scale of a development, or close-up shots highlighting the craftsmanship of intricate details.
Dont forget the power of social media. Platforms like LinkedIn, Instagram, and even Facebook can be valuable tools for sharing your content and engaging with potential clients. Regularly posting updates, sharing industry news, and participating in relevant conversations can establish your company as a thought leader and build a strong online presence.
Finally, remember that content marketing is a marathon, not a sprint. Consistency is key. Regularly creating and sharing valuable content will, over time, establish your company as a trusted resource and attract the right clients. Just like a well-built structure, a strong content marketing strategy requires planning, effort, and a commitment to quality. The result, however, is a foundation for lasting success.
Measuring and analyzing marketing ROI in the construction industry presents unique challenges, but its more crucial than ever in todays competitive landscape. Unlike industries with shorter sales cycles and easily trackable online conversions, construction projects often span months or even years, involving multiple stakeholders and complex decision-making processes. This makes directly linking a specific marketing activity to a signed contract a tricky endeavor.
However, that doesnt mean its impossible. The key is to adopt a more nuanced approach, focusing on measurable milestones throughout the sales funnel. Instead of solely fixating on closed deals, consider tracking leads generated, qualified leads, bid submissions, and project wins at different stages. For example, you might track how many architects downloaded your building product specifications after clicking a LinkedIn ad, or how many general contractors requested a consultation following a targeted email campaign.
Assigning values to these milestones is essential for calculating ROI. While a final contract value is the ultimate goal, attributing all the credit to a single marketing activity is rarely accurate. Instead, use a weighted system that reflects the probability of a lead converting at each stage. A qualified lead, for instance, might be assigned a higher value than a simple website visit.
Modern marketing tools offer significant assistance in this process. CRM systems can track leads and their progression through the sales funnel, while website analytics platforms provide insights into user behavior and campaign effectiveness. Marketing automation software can streamline lead nurturing and scoring, further refining the ROI calculation.
Beyond digital tools, consider incorporating qualitative data into your analysis. Customer surveys, feedback from sales teams, and post-project reviews can provide valuable context and identify which marketing efforts resonate most with clients. This qualitative data can help you refine your strategy and improve future campaigns.
Ultimately, measuring marketing ROI in construction requires a blend of quantitative and qualitative data, patience, and a willingness to adapt your approach as you learn. By focusing on the entire customer journey and utilizing the right tools, you can gain a clearer understanding of what works, optimize your spending, and ultimately drive more profitable projects.
Construction is the process involved in delivering buildings, infrastructure, industrial facilities, and associated activities through to the end of their life. It typically starts with planning, financing, and design that continues until the asset is built and ready for use. Construction also covers repairs and maintenance work, any works to expand, extend and improve the asset, and its eventual demolition, dismantling or decommissioning.
The construction industry contributes significantly to many countries' gross domestic products (GDP). Global expenditure on construction activities was about $4 trillion in 2012. In 2022, expenditure on the construction industry exceeded $11 trillion a year, equivalent to about 13 percent of global GDP. This spending was forecasted to rise to around $14.8 trillion in 2030.[1]
The construction industry promotes economic development and brings many non-monetary benefits to many countries, but it is one of the most hazardous industries. For example, about 20% (1,061) of US industry fatalities in 2019 happened in construction.[2]
"Construction" stems from the Latin word constructio (which comes from com- "together" and struere "to pile up") as well as Old French construction.[3] "To construct" is a verb: the act of building. The noun is "construction": how something is built or the nature of its structure.
The first huts and shelters were constructed by hand or with simple tools. As cities grew during the Bronze Age, a class of professional craftsmen, like bricklayers and carpenters, appeared. Occasionally, slaves were used for construction work. In the Middle Ages, the artisan craftsmen were organized into guilds. In the 19th century, steam-powered machinery appeared, and later, diesel- and electric-powered vehicles such as cranes, excavators and bulldozers.
Fast-track construction has been increasingly popular in the 21st century. Some estimates suggest that 40% of construction projects are now fast-track construction.[4]
Broadly, there are three sectors of construction: buildings, infrastructure and industrial:[5]
The industry can also be classified into sectors or markets.[6] For example, Engineering News-Record (ENR), a US-based construction trade magazine, has compiled and reported data about the size of design and construction contractors. In 2014, it split the data into nine market segments: transportation, petroleum, buildings, power, industrial, water, manufacturing, sewage/waste, telecom, hazardous waste, and a tenth category for other projects.[7] ENR used data on transportation, sewage, hazardous waste and water to rank firms as heavy contractors.[8]
The Standard Industrial Classification and the newer North American Industry Classification System classify companies that perform or engage in construction into three subsectors: building construction, heavy and civil engineering construction, and specialty trade contractors. There are also categories for professional services firms (e.g., engineering, architecture, surveying, project management).[9][10]
Building construction is the process of adding structures to areas of land, also known as real property sites. Typically, a project is instigated by or with the owner of the property (who may be an individual or an organisation); occasionally, land may be compulsorily purchased from the owner for public use.[11]
Residential construction may be undertaken by individual land-owners (self-built), by specialist housebuilders, by property developers, by general contractors, or by providers of public or social housing (e.g.: local authorities, housing associations). Where local zoning or planning policies allow, mixed-use developments may comprise both residential and non-residential construction (e.g.: retail, leisure, offices, public buildings, etc.).
Residential construction practices, technologies, and resources must conform to local building authority's regulations and codes of practice. Materials readily available in the area generally dictate the construction materials used (e.g.: brick versus stone versus timber). Costs of construction on a per square meter (or per square foot) basis for houses can vary dramatically based on site conditions, access routes, local regulations, economies of scale (custom-designed homes are often more expensive to build) and the availability of skilled tradespeople.[12]
Depending upon the type of building, non-residential building construction can be procured by a wide range of private and public organisations, including local authorities, educational and religious bodies, transport undertakings, retailers, hoteliers, property developers, financial institutions and other private companies. Most construction in these sectors is undertaken by general contractors.
Civil engineering covers the design, construction, and maintenance of the physical and naturally built environment, including public works such as roads, bridges, canals, dams, tunnels, airports, water and sewerage systems, pipelines, and railways.[13][14] Some general contractors have expertise in civil engineering; civil engineering contractors are firms dedicated to work in this sector, and may specialise in particular types of infrastructure.
Industrial construction includes offshore construction (mainly of energy installations: oil and gas platforms, wind power), mining and quarrying, refineries, breweries, distilleries and other processing plants, power stations, steel mills, warehouses and factories.
Some construction projects are small renovations or repair jobs, like repainting or fixing leaks, where the owner may act as designer, paymaster and laborer for the entire project. However, more complex or ambitious projects usually require additional multi-disciplinary expertise and manpower, so the owner may commission one or more specialist businesses to undertake detailed planning, design, construction and handover of the work. Often the owner will appoint one business to oversee the project (this may be a designer, a contractor, a construction manager, or other advisors); such specialists are normally appointed for their expertise in project delivery and construction management and will help the owner define the project brief, agree on a budget and schedule, liaise with relevant public authorities, and procure materials and the services of other specialists (the supply chain, comprising subcontractors and materials suppliers). Contracts are agreed for the delivery of services by all businesses, alongside other detailed plans aimed at ensuring legal, timely, on-budget and safe delivery of the specified works.
Design, finance, and legal aspects overlap and interrelate. The design must be not only structurally sound and appropriate for the use and location, but must also be financially possible to build, and legal to use. The financial structure must be adequate to build the design provided and must pay amounts that are legally owed. Legal structures integrate design with other activities and enforce financial and other construction processes.
These processes also affect procurement strategies. Clients may, for example, appoint a business to design the project, after which a competitive process is undertaken to appoint a lead contractor to construct the asset (design–bid–build); they may appoint a business to lead both design and construction (design-build); or they may directly appoint a designer, contractor and specialist subcontractors (construction management).[15] Some forms of procurement emphasize collaborative relationships (partnering, alliancing) between the client, the contractor, and other stakeholders within a construction project, seeking to ameliorate often highly competitive and adversarial industry practices. DfMA (design for manufacture and assembly) approaches also emphasize early collaboration with manufacturers and suppliers regarding products and components.
Construction or refurbishment work in a "live" environment (where residents or businesses remain living in or operating on the site) requires particular care, planning and communication.[16]
When applicable, a proposed construction project must comply with local land-use planning policies including zoning and building code requirements. A project will normally be assessed (by the 'authority having jurisdiction', AHJ, typically the municipality where the project will be located) for its potential impacts on neighbouring properties, and upon existing infrastructure (transportation, social infrastructure, and utilities including water supply, sewerage, electricity, telecommunications, etc.). Data may be gathered through site analysis, site surveys and geotechnical investigations. Construction normally cannot start until planning permission has been granted, and may require preparatory work to ensure relevant infrastructure has been upgraded before building work can commence. Preparatory works will also include surveys of existing utility lines to avoid damage-causing outages and other hazardous situations.
Some legal requirements come from malum in se considerations, or the desire to prevent indisputably bad phenomena, e.g. explosions or bridge collapses. Other legal requirements come from malum prohibitum considerations, or factors that are a matter of custom or expectation, such as isolating businesses from a business district or residences from a residential district. An attorney may seek changes or exemptions in the law that governs the land where the building will be built, either by arguing that a rule is inapplicable (the bridge design will not cause a collapse), or that the custom is no longer needed (acceptance of live-work spaces has grown in the community).[17]
During the construction of a building, a municipal building inspector usually inspects the ongoing work periodically to ensure that construction adheres to the approved plans and the local building code. Once construction is complete, any later changes made to a building or other asset that affect safety, including its use, expansion, structural integrity, and fire protection, usually require municipality approval.
Depending on the type of project, mortgage bankers, accountants, and cost engineers may participate in creating an overall plan for the financial management of a construction project. The presence of the mortgage banker is highly likely, even in relatively small projects since the owner's equity in the property is the most obvious source of funding for a building project. Accountants act to study the expected monetary flow over the life of the project and to monitor the payouts throughout the process. Professionals including cost engineers, estimators and quantity surveyors apply expertise to relate the work and materials involved to a proper valuation.
Financial planning ensures adequate safeguards and contingency plans are in place before the project is started, and ensures that the plan is properly executed over the life of the project. Construction projects can suffer from preventable financial problems.[18] Underbids happen when builders ask for too little money to complete the project. Cash flow problems exist when the present amount of funding cannot cover the current costs for labour and materials; such problems may arise even when the overall budget is adequate, presenting a temporary issue. Cost overruns with government projects have occurred when the contractor identified change orders or project changes that increased costs, which are not subject to competition from other firms as they have already been eliminated from consideration after the initial bid.[19] Fraud is also an issue of growing significance within construction.[20]
Large projects can involve highly complex financial plans and often start with a conceptual cost estimate performed by a building estimator. As portions of a project are completed, they may be sold, supplanting one lender or owner for another, while the logistical requirements of having the right trades and materials available for each stage of the building construction project carry forward. Public–private partnerships (PPPs) or private finance initiatives (PFIs) may also be used to help deliver major projects. According to McKinsey in 2019, the "vast majority of large construction projects go over budget and take 20% longer than expected".[21]
A construction project is a complex net of construction contracts and other legal obligations, each of which all parties must carefully consider. A contract is the exchange of a set of obligations between two or more parties, and provides structures to manage issues. For example, construction delays can be costly, so construction contracts set out clear expectations and clear paths to manage delays. Poorly drafted contracts can lead to confusion and costly disputes.
At the start of a project, legal advisors seek to identify ambiguities and other potential sources of trouble in the contract structures, and to present options for preventing problems. During projects, they work to avoid and resolve conflicts that arise. In each case, the lawyer facilitates an exchange of obligations that matches the reality of the project.
Design-bid-build is the most common and well-established method of construction procurement. In this arrangement, the architect, engineer or builder acts for the client as the project coordinator. They design the works, prepare specifications and design deliverables (models, drawings, etc.), administer the contract, tender the works, and manage the works from inception to completion. In parallel, there are direct contractual links between the client and the main contractor, who, in turn, has direct contractual relationships with subcontractors. The arrangement continues until the project is ready for handover.
Design-build became more common from the late 20th century, and involves the client contracting a single entity to provide design and construction. In some cases, the design-build package can also include finding the site, arranging funding and applying for all necessary statutory consents. Typically, the client invites several Design & Build (D&B) contractors to submit proposals to meet the project brief and then selects a preferred supplier. Often this will be a consortium involving a design firm and a contractor (sometimes more than one of each). In the United States, departments of transportation usually use design-build contracts as a way of progressing projects where states lack the skills or resources, particularly for very large projects.[22]
In a construction management arrangement, the client enters into separate contracts with the designer (architect or engineer), a construction manager, and individual trade contractors. The client takes on the contractual role, while the construction or project manager provides the active role of managing the separate trade contracts, and ensuring that they complete all work smoothly and effectively together. This approach is often used to speed up procurement processes, to allow the client greater flexibility in design variation throughout the contract, to enable the appointment of individual work contractors, to separate contractual responsibility on each individual throughout the contract, and to provide greater client control.
In the industrialized world, construction usually involves the translation of designs into reality. Most commonly (i.e.: in a design-bid-build project), the design team is employed by (i.e. in contract with) the property owner. Depending upon the type of project, a design team may include architects, civil engineers, mechanical engineers, electrical engineers, structural engineers, fire protection engineers, planning consultants, architectural consultants, and archaeological consultants. A 'lead designer' will normally be identified to help coordinate different disciplinary inputs to the overall design. This may be aided by integration of previously separate disciplines (often undertaken by separate firms) into multi-disciplinary firms with experts from all related fields,[23] or by firms establishing relationships to support design-build processes.
The increasing complexity of construction projects creates the need for design professionals trained in all phases of a project's life-cycle and develop an appreciation of the asset as an advanced technological system requiring close integration of many sub-systems and their individual components, including sustainability. For buildings, building engineering is an emerging discipline that attempts to meet this new challenge.
Traditionally, design has involved the production of sketches, architectural and engineering drawings, and specifications. Until the late 20th century, drawings were largely hand-drafted; adoption of computer-aided design (CAD) technologies then improved design productivity, while the 21st-century introduction of building information modeling (BIM) processes has involved the use of computer-generated models that can be used in their own right or to generate drawings and other visualisations as well as capturing non-geometric data about building components and systems.
On some projects, work on-site will not start until design work is largely complete; on others, some design work may be undertaken concurrently with the early stages of on-site activity (for example, work on a building's foundations may commence while designers are still working on the detailed designs of the building's internal spaces). Some projects may include elements that are designed for off-site construction (see also prefabrication and modular building) and are then delivered to the site ready for erection, installation or assembly.
Once contractors and other relevant professionals have been appointed and designs are sufficiently advanced, work may commence on the project site. Some projects require preliminary works, such as land preparation and levelling, demolition of existing structures (see below), or laying foundations, and there are circumstances where this work may be contracted for in advance of finalising the contract and costs for the whole project.
Typically, a construction site will include a secure perimeter to restrict unauthorised access, site access control points, office and welfare accommodation for personnel from the main contractor and other firms involved in the project team, and storage areas for materials, machinery and equipment. According to the McGraw-Hill Dictionary of Architecture and Construction's definition, construction may be said to have started when the first feature of the permanent structure has been put in place, such as pile driving, or the pouring of slabs or footings.[24]
Commissioning is the process of verifying that all subsystems of a new building (or other assets) work as intended to achieve the owner's project requirements and as designed by the project's architects and engineers.
A period after handover (or practical completion) during which the owner may identify any shortcomings in relation to the building specification ('defects'), with a view to the contractor correcting the defect.[25]
Maintenance involves functional checks, servicing, repairing or replacing of necessary devices, equipment, machinery, building infrastructure, and supporting utilities in industrial, business, governmental, and residential installations.[26][27]
Demolition is the discipline of safely and efficiently tearing down buildings and other artificial structures. Demolition contrasts with deconstruction, which involves taking a building apart while carefully preserving valuable elements for reuse purposes (recycling – see also circular economy).
The output of the global construction industry was worth an estimated $10.8 trillion in 2017, and in 2018 was forecast to rise to $12.9 trillion by 2022,[28] and to around $14.8 trillion in 2030.[1] As a sector, construction accounts for more than 10% of global GDP (in developed countries, construction comprises 6–9% of GDP),[29] and employs around 7% of the total employed workforce around the globe[30] (accounting for over 273 million full- and part-time jobs in 2014).[31] Since 2010,[32] China has been the world's largest single construction market.[33] The United States is the second largest construction market with a 2018 output of $1.581 trillion.[34]
Construction is a major source of employment in most countries; high reliance on small businesses, and under-representation of women are common traits. For example:
According to McKinsey research, productivity growth per worker in construction has lagged behind many other industries across different countries including in the United States and in European countries. In the United States, construction productivity per worker has declined by half since the 1960s.[59]
The twenty-five largest countries in the world by construction GVA (2018)[60]
Some workers may be engaged in manual labour[61] as unskilled or semi-skilled workers; they may be skilled tradespeople; or they may be supervisory or managerial personnel. Under safety legislation in the United Kingdom, for example, construction workers are defined as people "who work for or under the control of a contractor on a construction site";[62] in Canada, this can include people whose work includes ensuring conformance with building codes and regulations, and those who supervise other workers.[63]
Laborers comprise a large grouping in most national construction industries. In the United States, for example, in May 2023, the construction sector employed just over 7.9 million people, of whom 859,000 were laborers, while 3.7 million were construction trades workers (including 603,000 carpenters, 559,000 electricians, 385,000 plumbers, and 321,000 equipment operators).[64] Like most business sectors, there is also substantial white-collar employment in construction - out of 7.9 million US construction sector workers, 681,000 were recorded by the United States Department of Labor in May 2023 as in 'office and administrative support occupations', 620,000 in 'management occupations' and 480,000 in 'business and financial operations occupations'.[64]
Large-scale construction requires collaboration across multiple disciplines. A project manager normally manages the budget on the job, and a construction manager, design engineer, construction engineer or architect supervises it. Those involved with the design and execution must consider zoning requirements and legal issues, environmental impact of the project, scheduling, budgeting and bidding, construction site safety, availability and transportation of building materials, logistics, and inconvenience to the public, including those caused by construction delays.
Some models and policy-making organisations promote the engagement of local labour in construction projects as a means of tackling social exclusion and addressing skill shortages. In the UK, the Joseph Rowntree Foundation reported in 2000 on 25 projects which had aimed to offer training and employment opportunities for locally based school leavers and unemployed people.[65] The Foundation published "a good practice resource book" in this regard at the same time.[66] Use of local labour and local materials were specified for the construction of the Danish Storebaelt bridge, but there were legal issues which were challenged in court and addressed by the European Court of Justice in 1993. The court held that a contract condition requiring use of local labour and local materials was incompatible with EU treaty principles.[67] Later UK guidance noted that social and employment clauses, where used, must be compatible with relevant EU regulation.[68] Employment of local labour was identified as one of several social issues which could potentially be incorporated in a sustainable procurement approach, although the interdepartmental Sustainable Procurement Group recognised that "there is far less scope to incorporate [such] social issues in public procurement than is the case with environmental issues".[69]
There are many routes to the different careers within the construction industry. There are three main tiers of construction workers based on educational background and training, which vary by country:
Unskilled and semi-skilled workers provide general site labor, often have few or no construction qualifications, and may receive basic site training.
Skilled tradespeople have typically served apprenticeships (sometimes in labor unions) or received technical training; this group also includes on-site managers who possess extensive knowledge and experience in their craft or profession. Skilled manual occupations include carpenters, electricians, plumbers, ironworkers, heavy equipment operators and masons, as well as those involved in project management. In the UK these require further education qualifications, often in vocational subject areas, undertaken either directly after completing compulsory education or through "on the job" apprenticeships.[70]
Professional, technical and managerial personnel often have higher education qualifications, usually graduate degrees, and are trained to design and manage construction processes. These roles require more training as they demand greater technical knowledge, and involve more legal responsibility. Example roles (and qualification routes) include:
Construction is one of the most dangerous occupations in the world, incurring more occupational fatalities than any other sector in both the United States and in the European Union.[2][71] In the US in 2019, 1,061, or about 20%, of worker fatalities in private industry occurred in construction.[2] In 2017, more than a third of US construction fatalities (366 out of 971 total fatalities) were the result of falls;[72] in the UK, half of the average 36 fatalities per annum over a five-year period to 2021 were attributed to falls from height.[73] Proper safety equipment such as harnesses, hard hats and guardrails and procedures such as securing ladders and inspecting scaffolding can curtail the risk of occupational injuries in the construction industry.[74] Other major causes of fatalities in the construction industry include electrocution, transportation accidents, and trench cave-ins.[75]
Other safety risks for workers in construction include hearing loss due to high noise exposure, musculoskeletal injury, chemical exposure, and high levels of stress.[76] Besides that, the high turnover of workers in construction industry imposes a huge challenge of accomplishing the restructuring of work practices in individual workplaces or with individual workers.[citation needed] Construction has been identified by the National Institute for Occupational Safety and Health (NIOSH) as a priority industry sector in the National Occupational Research Agenda (NORA) to identify and provide intervention strategies regarding occupational health and safety issues.[77][78] A study conducted in 2022 found “significant effect of air pollution exposure on construction-related injuries and fatalities”, especially with the exposure of nitrogen dioxide.[79]
Sustainability is an aspect of "green building", defined by the United States Environmental Protection Agency (EPA) as "the practice of creating structures and using processes that are environmentally responsible and resource-efficient throughout a building's life-cycle from siting to design, construction, operation, maintenance, renovation and deconstruction."[80]
The construction industry may require transformation at pace and at scale if it is to successfully contribute to achieving the target set out in The Paris Agreement of limiting global temperature rise to 1.5C above industrial levels.[81][82] The World Green Building Council has stated the buildings and infrastructure around the world can reach 40% less embodied carbon emissions but that this can only be achieved through urgent transformation.[83][84]
Conclusions from industry leaders have suggested that the net zero transformation is likely to be challenging for the construction industry, but it does present an opportunity. Action is demanded from governments, standards bodies, the construction sector, and the engineering profession to meet the decarbonising targets.[85]
In 2021, the National Engineering Policy Centre published its report Decarbonising Construction: Building a new net zero industry,[85] which outlined key areas to decarbonise the construction sector and the wider built environment. This report set out around 20 different recommendations to transform and decarbonise the construction sector, including recommendations for engineers, the construction industry and decision makers, plus outlined six-overarching ‘system levers’ where action taken now will result in rapid decarbonisation of the construction sector.[85] These levels are:
Progress is being made internationally to decarbonise the sector including improvements to sustainable procurement practice such as the CO2 performance ladder in the Netherlands and the Danish Partnership for Green Public Procurement.[86][87] There are also now demonstrations of applying the principles of circular economy practices in practice such as Circl, ABN AMRO's sustainable pavilion and the Brighton Waste House.[88][89][90]
Architecture portal Engineering portal
All actions which have the objective of retaining or restoring an item in or to a state in which it can perform its required function. These include the combination of all technical and corresponding administrative, managerial, and supervision actions.
A contractor[1][2] (North American English) or builder (British English),[3][4] is responsible for the day-to-day oversight of a construction site, management of vendors and trades, and the communication of information to all involved parties throughout the course of a building project.[5]
In the United States, a contractor may be a sole proprietor managing a project and performing labor or carpentry work, have a small staff, or may be a very large company managing billion dollar projects. Some builders build new homes, some are remodelers, some are developers.[6]
A general contractor is a construction manager employed by a client, usually upon the advice of the project's architect or engineer.[7] General Contractors are mainly responsible for the overall coordination of a project and may also act as building designer and construction foreman (a tradesman in charge of a crew).
A general contractor must first assess the project-specific documents (referred to as a bid, proposal, or tender documents). In the case of renovations, a site visit is required to get a better understanding of the project. Depending on the project delivery method, the general contractor will submit a fixed price proposal or bid, cost-plus price or an estimate. The general contractor considers the cost of home office overhead, general conditions, materials, and equipment, as well as the cost of labor, to provide the owner with a price for the project.
Contract documents may include drawings, project manuals (including general, supplementary, or special conditions and specifications), and addendum or modifications issued prior to proposal/bidding and prepared by a design professional, such as an architect.The general contractor may also assume the role of construction manager, responsible for overseeing the project while assuming financial and legal risks.There are several types of risks can occur include cost overruns, delays, and liabilities related to safety or contract breaches.
Prior to formal appointment, the selected general contractor to whom a client proposes to award a contract is often referred to as a "preferred contractor".[8]
A general contractor is responsible for providing all of the material, labor, equipment (such as heavy equipment and tools) and services necessary for the construction of the project. A general contractor often hires specialized subcontractors to perform all or portions of the construction work. When using subcontractors, the general contractor is responsible for overseeing the quality of all work performed by any and all of the workers and subcontractors.
It is a best practice for general contractors to prioritize safety on the job site, and they are generally responsible for ensuring that work takes place following safe practices.
A general contractor's responsibilities may include applying for building permits, advising the person they are hired by, securing the property, providing temporary utilities on site, managing personnel on site, providing site surveying and engineering, disposing or recycling of construction waste, monitoring schedules and cash flows, and maintaining accurate records.[9]
The general contractor may be responsible for some part of the design, referred to as the "contractor's design portion" (JCT terminology).[10]
In the United Kingdom, Australia and some British Commonwealth countries, the term 'general contractor' was gradually superseded by builders during the early twentieth century.[citation needed] This was the term used by major professional, trade, and consumer organizations when issuing contracts for construction work, and thus the term 'general contractor' fell out of use except in large organizations where the main contractor is the top manager and a general contractor shares responsibilities with professional contractors.
General contractors who conduct work for government agencies are often referred to as "builders". This term is also used in contexts where the customer's immediate general contractor is permitted to sub-contract or circumstances are likely to involve sub-contracting to specialist operators e.g. in various public services.
In the United States and Asia, the terms general contractor (or simply "contractor"), prime contractor and main contractor are often interchangeable when referring to small local companies that perform residential work. These companies are represented by trade organizations such as the NAHB.[11]
Licensing requirements to work legally on construction projects vary from locale to locale. In the United States, there are no federal licensing requirements to become a general contractor, but most US states require general contractors to obtain a local license to operate. It is the states' responsibility to define these requirements: for example, in the state of California, the requirements are stated as follows:
With a few exceptions, all businesses or individuals who work on any building, highway, road, parking facility, railroad, excavation, or other structure in California must be licensed by the California Contractors State License Board (CSLB) if the total cost of one or more contracts on the project is $500 or more.
In every state that requires a license, a surety bond is required as part of the licensing process, with the exception of Louisiana, where bonding requirements may vary in different parishes. Not all states require General Contractor licenses - these include Vermont, New Hampshire and Maine, among others.
Some general contractors obtain bachelor's degrees in construction science, building science, surveying, construction safety, or other disciplines.
General Contractors often learn about different aspects of construction, including masonry, carpentry, framing, and plumbing. Aspiring general contractors communicate with subcontractors and may learn the management skills they need to run their own company.
Experience in the construction industry as well as references from customers, business partners, or former employers are demanded. Some jurisdictions require candidates to provide proof of financing to own their own general contracting firm.
General Contractors often run their own business. They hire subcontractors to complete specialized construction work and may manage a team of plumbers, electricians, bricklayers, carpenters, iron workers, technicians, handymans, architects and roofers. General Contractors build their business by networking with potential clients, buying basic construction tools, and ensuring that their subcontractors complete high-quality work. General Contractors do not usually complete much construction work themselves, but they need to be familiar with construction techniques so they can manage workers effectively. Other reasons include access to specialist skills, flexible hiring and firing, and lower costs.
A property owner or real estate developer develops a program of their needs and selects a site (often with an architect). The architect assembles a design team of consulting engineers and other experts to design the building and specify the building systems. Today contractors frequently participate on the design team by providing pre-design services such as providing estimations of the budget and scheduling requirements to improve the economy of the project. In other cases, the general contractor is hired at the close of the design phase. The owner, architect, and general contractor work closely together to meet deadlines and budget. The general contractor works with subcontractors to ensure quality standards; subcontractors specialise in areas such as electrical wiring, plumbing, masonry, etc.
I called a lot of contractors in the area and decided on Destiny home builders because they were so responsive, kind, and professional. I worked with Jonathon personally, he helped bring my vision to life! Now my bathroom is completely updated and I couldn’t be happier with the job they did. They finished on time, kept it within my budget as we agreed and were very respectful of our space. I have a few more projects I’d like to get started and will definitely be reaching back out to them. I highly recommend Destiny Homebuilders for any job, big or small!
We recently worked with a local construction company to build a new detached garage and update our driveway. The entire crew was hardworking, respectful of our property, and kept the site clean each day. What stood out most was how well they coordinated all parts of the job from foundation to framing to finishing touches. Everything passed inspection with no issues. The project stayed on schedule, and the final result was exactly what we hoped for—strong, clean work and no hidden surprises. Highly recommend them for any major building projects.
Destiny did an amazing job on our full backyard remodel! They did an exceptional job start to finish where every detail was taken care of and paid attention to greatly! Highly recommend!
I have a craftsman style home and I needed some siding replaced and repair work done on the exterior. I spoke with Jonathan and he was very knowledgeable about the type of siding needed and how to do the repair work. His crew showed up on time, the work was done very professionally and the communication was great. I'm very pleased with the results. I would definitely recommend Destiny Home Builders and Jonathan.
We just completed our kitchen remodel with Jonatan and his team, and we couldn’t be happier! We live in Clairemont and started designing the project about two months ago — it just wrapped up, and the results are amazing. Highly recommend them — this is the company you want to work with!